CATHERINE SMOAK DESIGNS ONE-OF-A-KIND INTERACTIVE TREND BOOTH FOR ITMA DURING SHOWTIME
Catherine Smoak has been asked to design the ITMA’s (International Textile Market Association) Trend Bank Booth which is on display during the Showtime Fabric Fair in High Point, going on now through June 10. ITMA wanted to create a place at the Fabric Fair which focused on their exhibitors’ newest trends, showcased in one place for buyers to review, and they wanted the environment to be new, fresh, and creative, and thus the reason Catherine was hired.
The design theme of the space uses recycled and common materials such as cardboard boxes, Kraft paper, flagging tape, and duct tape. In addition, Smoak created an “interactive” wall for attendees and exhibitors to draw, color, or attach samples that described the newest trends.
Catherine Morsell, director of Showtime, stated, “Asking Catherine to design our Trend Bank booth this year, we knew she would surprise and delight us with her creativity and use of materials. The space is fun, whimsical, and a great attention-getter that draws people into the space, promotes interaction with our exhibitors’ products and the new and emerging trends being highlighted in the space.”
Smoak’s diverse background provided her with a unique perspective as she created an eye-catching display that was interesting and thought-provoking.
About Jigsaw Solutions and Catherine Smoak
Jigsaw Solutions provides a unique and unparalleled ability to deliver creative solutions with a combination of business acumen and design expertise for more than 25 years. While offering a diverse array of services, including showroom and retail store design, global product sourcing, product design and development, visual merchandising, color consulting, and creative marketing, Jigsaw Solutions provides synergistic design solutions based on your needs. For more information, please visit www.jigsawsolutionsonline.com.